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New to SEO? Looking for higher rankings and traffic through Search Engine Optimization? The Beginner's Guide to SEO has been read over 10 million times.
Election years are a high-stress time for marketers and consumers alike. With less ad inventory available, higher ad format prices, shorter attention spans, and brand safety risks, it’s harder than
NewFronts is an important predictor of industry trends every year, and 2024 is no different. This week’s Google NewFront presentation kicked off NewFronts with an introduction by Interactive Advert
Architecture Broker Utilizes our Online Marketing Company for New Website Design We are thrilled to announce the launch of a groundbreaking custom architectural website for a distinguished leader in
Artificial intelligence (AI) is still the hot new commodity in content creation. But for every piece of “good” content generated by AI, there are plenty of “bad” pieces. That’s because a lo
The day many marketers have feared is here: the bill that could result in a TikTok ban has been signed into law. The new legislation gives ByteDance, the platform’s Chinese parent company, nine mon
San Francisco, California – April 20, 2024. Jason McDonald Consulting is proud to announce the successful relaunch of his popular online course on social media, SEO, and Google Ads. The course has
Today’s consumers are looking for a more seamless experience when they shop online–and more and more often, they’re starting their buying journey on social media. 23% of consumers say that they
In an era defined by rapid digital disruptions, the significance of Search Engine Optimization (SEO) cannot be overstated. Despite the ever-changing landscape of online platforms and algorithms, SEO
What do Starbucks, Uber, Lyft, and UPS have in common? They’ve all eliminated the chief marketing officer (CMO) role. At face value, it may seem like these companies are shifting their focus away
In today’s digital age, where online advertising platforms like Google Ads reign supreme in driving business growth, legal disputes involving digital advertising are becoming increasingly common. A
Deanna Cullen, Hugh Nelson, and Serena Peterson contributed to this post. The way we search has changed a lot in the last decade. In the traditional model, marketers would measure success by looking
In the ever-evolving landscape of digital marketing, the integration of artificial intelligence (AI) has become increasingly prevalent, particularly in social media and content marketing strategies.
The Google Display Network, or GDN, has changed internet advertising forever. The tech giant continues to connect to various networks, platforms, and websites to raise their digital advertising profi
Couple the overwhelming rise of new platforms with kissing third-party cookies goodbye and it’s no surprise marketers are having a hard time proving the value of campaigns. Signal loss is a major c
I was raised to be a gentleman. My parents taught me to respect those around me, even when they are being aggressive or rude. In fact, they let me know that sometimes “good manners” meant putting
Google is coming in hot this year, deprecating third-party cookies on Chrome and announcing new and improved AI tools with Gemini: the updates haven’t slowed down yet. The latest big Google news
Online marketing sounds relatively simple: create a campaign, find your audience target, and pay the bill. Then, sit back and wait for the customers to show up and buy your products. In some cases, i
It’s no surprise that Google is one of the largest online businesses in the world. It’s indexed over 35 trillion web pages and handles over 90% of search queries across the globe. To the average
Natural Language Processing (NLP) NLP technology allows search engines to interpret and understand human language in a way that mimics human comprehension. This includes parsing sentences, recognizing
In today’s digital age, social media has become an integral part of our lives. From Facebook and Twitter to Instagram and YouTube, these platforms serve as both communication tools and sources of i
Our Bay Area website design team is proud to show off the launch of a new Trucking Logistics website that utilizes state-of-the-art online marketing tactics. The post Bay Area Website Design Revoluti
Digital marketing services are a key aspect of modern business. Our new client, HRC Roofing and Solar, understands the need for an advanced online presence. The post Digital Marketing Services and We
KO-Websites, a Bay Area Web Design Company, has developed and launched a sleek and modern site for an expanding construction company to help them achieve their business goals. The post KO Websites La
It’s important for businesses to ensure that their websites are accessible to all users and comply with ADA guidelines to avoid potential legal liabilities. The post ADA Website Design & SEO fi
An Integrated SEO Strategy is a comprehensive approach to optimizing websites for organic search engine visibility. It combines the use of various tactics such as link building, content development, a
WordPress is one of the most popular site-building and content management systems in the world. And for good reason! WordPress is relatively easy to use, even for beginners. Not to mention, there’s
The main strategic imperative in Social Media Marketing has not changed. Focus only on those channels where your desired customer is most likely to hang out. The post Match Your Social Media Message
Google Ads is one of the most valuable tools for lead generation. If your campaigns are set up correctly, they […]
An SEO silo structure is an essential part of any successful online marketing campaign. By creating separate and distinct content silos, you can focus on driving traffic to your most valuable and rele
If you’re looking to improve your search engine optimization (SEO), it’s important to know what keywords to focus on. Here, we’ll show you how to research the right keywords for your site. First
A rental equipment company came to KO Websites for a new WordPress website design to improve their online presence including SEO as well as functionality. The post KO Websites Builds New WordPress We
Search engine optimization (SEO) is the practice of improving the ranking of a website on search engines. Introduction: In the past, it was easy to rank a website on the first page of search engine re
Over the last few years, online reviews, or rather the popularity of online reviews, has grown by a significant amount. […]
Our office hours are changing! Our Bay Area SEO and online marketing managers are going full remote to better serve our clients. The post KO Websites Announces Full Remote Customer Support first appe
What are the 2022 social media trends to track to keep your social media marketing sharp? What new ideas can you leverage to generate more great leads? The post 2022 Social Media Trends to Track firs
SEO Marketing scams have many flavors but they all have one theme - fast, easy results. Unfortunately the promises of quick SEO results rarely pan out. The post SEO Marketing Scams to Avoid first app
It’s an understatement to say that 2020 has been a challenging year for business. As many small businesses struggle and the global economy takes a hit because of Covid-19 mitigation efforts, digital
SEO is like a finicky, temperamental second child of your marketing strategy — the one that can accomplish a lot for your business but is extremely difficult to grow. The task of improving your webs
It can be nearly impossible for a beginner to tell what will work and what won’t when it comes to SEO strategies. If you’ve decided that you need SEO but aren’t quite ready to hire a good SEO co
Healthcare consumers are, in many ways, just like any other consumer: When they have a medical need, they Google it. As hard as they might try, there’s little that medical practices can do to preven
A link-building strategy needs to have goals, like any aspect of your business. Link-building tactics serve to bring people directly […]
About a month ago the Google My Business team announced that from now on businesses were allowed to upload videos […]
Many of us in the business of Search Engine Optimization fret over link profiles, link anchor text, social signals and […]
When doing web consulting for businesses, a lot of time is spent with the web expert trying to educate a […]
The internet has come to be synonymous with a few Goliath companies, namely Google and Facebook, and maybe Amazon. In […]
Did you know about your potential hidden Yelp reviews? You're not alone! Check out this video where we look at […]
For many entrepreneurs, that last one is perhaps the most puzzling question out there. It seems that even now, after […]
Here is a quick local SEO tip for business owners that are active in their community. Local blogs and websites […]
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